TRANSACTION SPOTLIGHT: StreetMedia Group – Nebraska

StreetMediaGroup (“SMG”) is a dynamic outdoor advertising company with prime digital and static billboard displays in Colorado.  Founded in 2011 by industry veteran, Gary Young, SMG is one of the largest independent OOH companies in Colorado. 

With strong regulations in place limiting new billboard development in the state of Colorado, Gary Young and Troy Hammond (Co-Owner and COO), started exploring new development opportunities outside the state.  In 2024, SMG utilized financing by Stark Capital Solutions to strategically develop four high-profile billboard locations comprising of five digital faces and three static faces near Omaha, Nebraska.

Post-development, SMG hired Stark Capital to advantageously sell off the recently built billboard locations.  Stark Capital was able to negotiate favorable terms on the sale to Victor Outdoor and complete the transaction from start to finish in less than 2.5 months.   

PROJECT DETAILS:

• Stark Capital provided development financing for SMG to construct the locations through a user-friendly line of credit including an initial interest-only period.
• SMG hired Stark Capital to strategically divest the assets after construction was completed.
• From start to finish, Stark Capital completed the sale transaction under 80 days.

“The Omaha, NE project with StreetMediaGroup exemplifies how Stark Capital supports growing billboard operators through a variety of complex transactions.  SMG recognizes the value of a reliable OOH financing partner who can bring additional services to the table in support of the company’s long-term vision.  We’re deeply appreciative of the continued trust SMG has put in Stark Capital over the past decade to assist with their strategic expansion efforts.”

-Craig Berry, Partner – Stark Capital